NRF 2016: Modernization and More!
*This post originally appeared on the Wavelink blog prior to the rebrand in January 2017, when Wavelink, LANDESK, Shavlik, AppSense, and HEAT Software merged under the new name Ivanti.
The 2016 edition of the National Retail Federation show was my 17th consecutive, and like the previous experiences, this year’s exhibits showcased a number of exciting trends in the retail market! We were really excited about the response to the mobility modernization theme, as evidenced by the string of new mobile devices introduced by our device manufacturing partners. Zebra’s TC8000 was especially close to home here, as modernization was echoed in the device’s software – All-Touch TE, powered by Wavelink.
There seemed to be a significant number of attendees who were entering the mobile technology refresh cycle. Interestingly, some admitted they were waiting for the market to settle on which operating systems would be safe bets. It seems more evident this year that Android is gaining trust, and similarly, new Windows-based devices were proving there is a credible future for Microsoft’s platform in the enterprise mobility arena.
Among the many great show recaps I’ve read, a couple of great recaps came from industry journal Consumer Goods Technology, and research firm VDC Research. These, along with many others, offer great perspectives on the trends noted across the show. For Wavelink, we’re looking forward to further conversations with the great folks we had the opportunity to meet in New York, and will be watching how this year’s trends play out over the course of the year.
What were your thoughts on NRF 2016? Email me or tweet @rob_destefano